Resonance.

Going beyond relevance. Creating lasting impact, not fleeting clicks. Establishing human connection, not just algorithmic precision.

The annual conference for the Tech Marketers of Aotearoa.

#TMG25 - August 28th - Maritime Room, Auckland

Resonance.

10am - 5pm - Maritime Room - $195pp (plus GST & fees)

In a time when artificial intelligence can generate content, optimise campaigns, and predict behaviour faster than ever, the role of the marketer is shifting, but it’s far from disappearing.

Now more than ever, what we create must resonate: with our audiences, with our values, and with the world around us.

"Resonance" is about going beyond relevance. Creating lasting impact, not fleeting clicks. Establishing human connection, not just algorithmic precision.

At this year’s conference, we’ll explore:

  • How marketers can create connection and emotional resonance in an AI-shaped world.

  • What human creativity still does best, and how to amplify it with intelligent tools.

  • The data, technologies, and signals that help us stay attuned to what really matters.

  • Timeless marketing truths that still hold power in a tech-driven future.

#TMG25 Programme

Details subject to change

Sessions are proudly supported by these partners.

Pre-conference Masterclass

  • 8am - 9.30am

Morning Session

  • 9.30am - Registration & Morning Tea

  • 10am - Welcome from TMG Chairperson

  • Tyrona Heath - Director, The B2B Institute

  • Beyond Borders Panel – Marketing NZ Tech on the global stage

  • Insights Exchange - Maximise your resonance with data-driven market insights

  • AI & Automation – The New Frontier in Tech Marketing

Afternoon Session

  • Atlas Digital - Growth Marketing – Scaling up without burning out

  • Personalisation in an increasingly impersonal landscape

  • Previously Unavailable - How brand marketing creates resonance to add commercial value.

  • Fight Club: The great AI debate

Tech Marketing Awards

  • Open Bar

  • Awards Ceremony

  • 6pm - Event concludes

AI for Marketers Masterclass.

8am - 9:30am - Maritime Room - $95pp (plus GST and fees)

Join Justin Flitter, founder of NewZealand.AI and tech marketer for a practical deep-dive into the tools, techniques and best practices marketers need to thrive in the AI era.

Competition is fierce. Your value proposition must stack up to company goals and customer demands.

Marketers who aren’t leveraging artificial intelligence will be undesirable to leaders focused on growth. Let’s unlock your potential.

At this year’s masterclass, we’ll explore:

  • The capability of AI today - where and how marketers can generate ROI

  • The tools and techniques to automate and scale in-house

  • Live demos of prompt workflows

  • Your role as an ambassador for AI driving organisational change

  • Open discussion - adoption challenges, use cases, shared experiences