The surge of content and how to create a kick-arse strategy.

In a world where the creation and distribution of content is being disrupted by large language models like ChatGPT, how do you know what content to create, for which channel and why?!

As B2B tech marketers, content has been king.... so has this changed?

How do you create a kick-ass content strategy, know that the content you're creating is resonating, and how do you wrangle the creation of content outside of the marketing team (think rogue sales and product people)?

Join us and our learned panel of content strategists as we explore answers to these questions and more. You'll hear from:

• Monica Shepherd, copywriter and messaging strategist from Mark My Words

• Max Johns, Head of Digital Marketing at SiteHost 

• Caitlin Sisley, Senior Content Writer at DroneDeploy